Italian architect Egidio Panzera is to present a preview of the new showroom space and offices in Moscow, designed and built for the company Sofia, a prestigious Russian manufacturer of interior doors. This operation marks the beginning of an intense partnership and confirmation of the studio's growing influence in the international arena. The Moscow project reflects the general concept developed by the architect for all the company's flagship stores, which are currently being built. The star of the concept is the Door. Safeguarded within a treasure chest and suggestively set up with the skilful use of materials, lighting, sounds and objects, the door is revealed to the visitor. An elegant yet casual atmosphere leads the visitor to live out the Sofia Home Experience. Within this sophisticated and cosy environment, the client establishes an emotional bond with the brand and with the dealer. In office spaces different functions are combined into a single but always varied organism. The free use of the space and tools, coupled with flexibility encourage the exchange of information and experiences, to the benefit of the vitality and creativity of all the actors involved in the use of the Sofia spaces.
egidio panzera architetto